Tech Up Series – Mastering AI for Marketing
Lecture + Live Demos + Hands-on Practice
Join us for an intensive, hands-on workshop where you’ll learn to use AI tools for B2B market research, design high-impact social media campaigns, and build no-code marketing automations with workflow automation platform. Tailored for startup founders and teams, this session focuses on practical, real-world applications of AI to sharpen your go-to-market strategy, accelerate customer acquisition, and scale growth efficiently with limited resources.
- Date: Friday, 29 May 2026
- Time: 10:00 AM – 12:30 PM
- Venue: LG1/F, CBC, Chow Yei Ching Building, Main Campus, HKU
- Speaker: Mr Willy Lai, Co-Founder & CEO of Fimmick
- Core Tech Stack: Perplexity, Google Gemini (Text & Image), n8n
- Please bring your own laptop for the hands-on activities.
What You’ll Learn:
Discover the B2B Landscape & Strategy: Utilize AI research tools (like Perplexity) to conduct deep market intelligence, identify market trends, and develop data-driven marketing strategies tailored to your ideal customer profile.
AI-Assisted Social Media Campaigns: Master AI content generation (using tools like Google Gemini) to craft high-converting, localized copywriting and professional visuals that make your brand stand out on platforms like LinkedIn.
Workflow 101 with n8n: Learn the fundamentals of workflow automation to scale your content distribution and streamline your lead-capture processes without writing complex code.
Register now and start turning AI into your competitive edge!
Enquiry: (852) 3910 2727 | techup@hku.hk / mandyhy@hku.hk